YouTube CEO Neal Monhan Makes Big Announcements for 2023 – Phandroid

Simply weeks after beginning his transition as YouTube’s new president, CEO Neal Monhan revealed the platform’s plans for 2023, laying out some methods for empowering creators at one of many world’s largest video streaming providers. This deal with creator alternatives is described in Monhan’s letter to the group:

“… Creators and artists are the center of YouTube and I’ll proceed to place them first. In right this moment’s difficult macroeconomic atmosphere, we provide alternatives to develop a enterprise on our platform. In response to analysis by Oxford Economics, YouTube’s artistic ecosystem supported greater than two million jobs in Brazil, Canada, USA, Indonesia, Japan, South Korea, France, Australia, Germany, UK, India and Turkey in 2021. ”

This transfer will enable YouTube to search out methods to offer extra alternatives for creators, together with rising communities of creators, higher communication with creators and channels, and giving creators extra alternatives to revenue from their content material.

Monhan’s letter additionally highlights the rising curiosity in podcast manufacturing with new options in YouTube Studio designed to make it simpler for creators to publish their podcasts. The identical goes for YouTube Shorts, which at present averages 50 billion each day views. YouTube additionally plans to leverage the elevated energy of AI – though no particulars got, Monhan says YouTube will develop options that may enable channels to make use of AI in manufacturing and content material creation.

In February, then-CEO introduced to be Susan Wojcicki leaving his position specializing in private points and tasks. The YouTube government spent 9 years operating the platform and changed it. Monhan, who labored with him as the corporate’s Chief Product Officer.

Supply: YouTube Blog